Power your UX/CX Lab with neuromarketing capabilities. Capture emotions and new insights to improve UX, ad-effectiveness, or conversion rates and start building the best customer journeys with our plug & play solution.let's get a coffee and talk
After years of running neuromarketing research services and perfecting our lab in Amsterdam, we have turned our award-winning methodology & technology into a self-service solution. We bring neuroscience to your doorstep. Literally.
Braingineers Neurolab solution is a fully integrated, plug & play neuroscience research lab, offered on a leasing basis. It is specifically designed for research-, CX-, UX-, UI- and marketing-professionals: no neuro-expertise is required.
Onboarding you for a self-managed neurolab is pretty straightforward. For optimal preparation and alignment internally we have the following approach:
Already did testing with us? Great, skip this step, you know what to expect.
If not, we prefer to test one or two of your journeys and let you experience (in our lab) how it works and what value and insights it brings. The proof of the pudding is in the eating, right?
Taking your situation into account, like location(s), team size, number of labs, level of (general) research experience, etc., we jointly plan the onboarding and training sessions. Typically, it takes three to four days, depending on your (team’s) calendar.
Whether you are a veteran researcher or less experienced: we prefer to support you (live) during your first solo-flights and provide guidance when needed. We know quite a few things about getting more out of your research and making it more efficient. Trust us, we did well over 6,000 of those tests.
“There are numerous developments in our industry, and with these new neuromarketing capabilities, we can get deeper into consumer behavior. What emotional impact does personalized radio commercials have? How intuitive and effective is outstream video? What is the emotional impact and attention of creative ads? And how can publishers build their own advertising ecosystem based on attention? With Braingineers’ neurolab our expertise gets another push forward”, Melvin van Gom, Partnership Director, Dentsu.
The answers to the most frequently asked questions.