Brainsight is our predictive eye tracking tool for analysing viewing behaviour in ads, websites, and video-content. Validate and optimize creatives to ensure viewers notice them before launching a campaign.
Ensure your ads resonate with your audience before starting your campaign and prevent ad waste.
Ad effectiveness: Stop guessing and validate your ads on visual performance and design clarity.
Informed decisions: Benchmark your display- and social ads within their context. Which performs best in a specific ad category?
Read about our study how salient ads drastically increased click-through-ratios.
How much attention is drawn to a specific element or CTA on your landing page? Which variant is your most effective design? How much focus or distraction does your page trigger? Find out in 3 simple steps:
- Insert a URL or upload a file for an instant eye-tracking heatmaps and viewing metrics.
- Analyzing your designs
- Optimize your design
It's fast, it’s simple.
Video heatmaps help you to validate effectiveness and viewing behavior. How clear or fragmented is the gaze of your viewers? Should you time your brand message and other post-production elements differently?
A Team-Plan is ideal for image heatmaps (ads, UX, CRO). Need ad benchmarking, video heatmaps and more users? A Business Plan is the way to go.
But start by just trying it. No strings attached.
Create eye-tracking heatmaps in just a few minutes
For agencies and teams that focus on CRO and UX design
Performance marketers, video professionals and large teams
Let us help you pick your custom set-up or API solution
Our answers to your most frequently asked questions.